Online Grocery Orders Booming During Outbreak
Consumers are ordering more goods and groceries online during the COVID-19 pandemic according to a survey released by Grocery Dive, a web-based grocery industry publication.
Grocery Dive reports 31 percent of U.S. households have used online grocery services over the past month. Out of those surveyed, 26 percent of consumers report using grocery delivery and pick-up services for the first time, and 39 percent of 60 and older consumers say the same.
Current pick-up and delivery infrastructure is having trouble meeting the demand. Amazon’s Prime Pantry temporarily shut down, and many grocery stores offering the services are scheduling appointments days after the order, compared with same-day or next-day options.
The pandemic may permanently alter consumer activity, as buyers are seeking to avoid crowds at grocery stores to follow social distancing guidelines. Meanwhile, last week, several online providers, including DoorDash, announced they would waive delivery fees for shoppers 60 and older.
The report is based on a survey of more than 1,600 U.S. adults.